Many business owners and budding entrepreneurs have heard of Stephen Covey’s Seven Habits of Highly Effective People. The book experienced such a well-publicized outpouring of support that it’s practically a household name, but there are several other books out there that provide just as much guidance, wisdom, and creative encouragement, though they’re not nearly as well known.
Truly innovative entrepreneurs need as much information as possible to fuel their ingenuity—especially from those who have already found the road to success. Well-written, thoughtful books that explain new perspectives and approaches are effective tools for information-gathering and inspiration-seeking.
Below are five titles with short descriptions and links that might enthuse you or the entrepreneur on your shopping list:
- Traction, by Gino Wickman – 4.10 rating on Goodreads – This book discusses problem solving within your business and methods for pushing a business into real, focused growth through the use of the Entrepreneurial Operating System (EOS). The EOS approach is designed to be a practical method for finding entrepreneurial success.
- Book Yourself Solid, by Michael Port – 3.95 rating on Goodreads – If your goal is marketing or sales, this book is full of simple, effective techniques for drumming up demand and sales leads in order to attract new clients and build up your business. For less competitive sales environments, this text might not be a good primary reference, but the text has received positive reviews on building up a good sales plan and sales rapport and might be useful for any business in developing creative strategies for expanding and growing a clientele.
- Platform, by Michael Hyatt – 4.07 rating on Goodreads – Getting your product or your message out there is a huge part of running a successful business. In a world saturated with marketing and media, getting your business noticed is difficult. This book offers a step-by-step guide to successful marketing today, as written by a former CEO and company Chairman.
- Switch, by Chip and Dan Heath – 4.00 rating on Goodreads – Overcoming change is a challenge everyone struggles with. This book actually covers approaches to both business and personal changes and discusses overcoming challenges to turn change into a benefit instead of a difficulty. Sometimes sweeping changes are necessary to shift personal and professional paths away from bad habits or negative cyclical patterns. This book provides a guide and several examples to how change can be managed for positive results.
- Necessary Endings, by Henry Cloud – 4.24 rating on Goodreads – Sometimes parts of our business and personal lives must end in order for us to move on. In this book, psychologist and author Dr. Henry Cloud discusses when to end certain relationships, patterns, and projects, how to end them, and how to manage the backlash of those changes in order to step forward into something “better” in both personal and business matters.
Successful entrepreneurs explore many options and creative solutions in order to gain the results they seek. Sometimes, that means looking in the less obvious places. There are many more books like those discussed above and each takes a different approach or presents a different paradigm on how to approach business or business-related problems. Many even offer approaches that can be applied to personal lives and more unique issues. If you’re facing a wall, a change, or a shift in your personal or professional life, take a look at what the professionals have to offer. You might be surprised at what you’ll learn.
About the Author – Ashley Choate is a native of Jacksonville, FL where she lives with her son, dog, and three cats. She graduated Magna Cum Laude from Jacksonville University with a BA in English and holds an MAED in Adult Education and Training. She lives for reading and writing, learning and teaching, and figuring out the day-to-day traumas and joys of mommyhood. .
Top Photo Courtesy of torbakhopper @ Flickr CC.